- SPR Coffee’s concept is about sharing, which means that we won’t keep anything just for
- ourselves and this is evident as every year SPR Coffee publishes a series of books which
- allows our customers the opportunity to llopment
- of the growing coffee market. For this purpose SPR Coffee has published books such as SPR
- Coffee Franchise, Coffee and Health & Feeling, The Text of SPR Coffee as well as a book in
- Chinese about City Best Coffee. Since SPR Coffee strives for excellence, it’s easy to see why
- we have received praise and approval, which is evident by The Text of SPR Coffee commonly
- being referred to as the bible of the coffee industry. SPR Coffee listens to the franchise owners’
- and customers’ suggestions and experiences, and this allows for the company to improve. SPR
- Coffee believes its attitudes and values allow it to act as a model that everyone can follow.
- Book media series
- SPR COFFEE have published the following book series: The first book is entitled SPR
- Coffee Chain Management, and introduces the company's background, its philosophy,
- and its operating model. The second book is entitled The Pleasure of Reading Coffee,
- and explains the relationship between coffee and health; this book gives consumers
- correct understand of the nature of coffee. The third book is entitled the Text of SPR
- Coffee, and reveals the practical methods and secrets of coffee shop operation. The
- fourth book is entitled On SPR Coffee Design; this book features parallel Chinese/English
- text and provides a full-scale, detailed introduction to the décor of our coffee shop and
- franchise stores from the outside in. The fifth book is entitled Listening to the Richness
- of Coffee, and introduces coffee from six different angles. This book offers unique
- interpretations of the notes and awakenings of life, our immersion in and perception
- of work, and our spinning and expectations of ourselves. The sixth book is entitled SPR
- Coffee Brand Handbook.
