- SPR Coffee has it own business management strategy which has been designed with a human touch according to our successful operating experiences. SPR Coffee aims to create a unique coffee experience which can fulfill the dreams of those who want to own a coffee shop. Now let’s talk about SPR Coffee’s taste, products, approval, services, health benefits and how it serves as a second home.
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Taste
Back to Top- The taste of SPR Coffee is not only delicious but it has a very personal flavor. SPR Coffee is attracted by the romantic image of a customer from an Espresso café in Europe who is drinking a true cup of coffee and interacting with the café’s staff. This image of the coffee shop is what has been missing in the coffee market in the past and we believe it will be popular to introduce such a business operation into the present coffee market in China. Therefore, SPR Coffee welcomes every coffee lover to join SPR Coffee through our franchising opportunities and we hope that the coffee shop with a personal touch can be more and more popular and flourish all over the country.
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Products
- Our products diversity helps to satisfy the customers. The purpose of SPR Coffee is to provide products which do the following: the most important objective obviously is to provide the finest coffee; secondly, to offer delicious food; the third is to offer creative merchandise; the fourth and last is to spread the culture of coffee. SPR Coffee has named these four services: drinks, food, gifts, and products.
Identifying
- Identifying staff and customer’s suggestions are always helpful to a business. Complete trust from the customers is a must for SPR Coffee; we also need to make the staff believe that they will have a great future once they join the company. Making sure your staff is satisfied with their jobs, working environment and that they respect their co-workers, will result in making the customers feel satisfied, too. SPR Coffee has a series of books which include: SPR Coffee Franchise, Coffee and Health & Feeling, and The Text of SPR Coffee or the “bible” of the coffee industry as it is referred to. SPR Coffee requires that teams must follow the direction and goals we have set up, just like how customers, staff and owners communicate and interact. We interact with enthusiasm, earnestness, a willingness to share, consideration, total involvement of the mind and with care for one another. Through all these channels SPR Coffee uses the team’s energy to continually improve its services.
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Service
- We believe the key to quality service is to use your heart when you are communicating with the customers. SPR Coffee wants the customers to feel like they are being taken care of from the bottom of our hearts. When our staff makes eye contact or nods politely, the customers feel warm and invited. SPR Coffee believes the most important aspect of customer interaction is to make the customer feel like they are someone special. We also encourage the staff to be eager to share their knowledge of coffee with the customers and to replace the customers’ feeling of waiting for their coffee, with eagerly expecting it. Because of these relationships the distance between the customer and staff is very close. At the same time we must remember the importance of listening to suggestions on how to improve, whether it is from within SPR Coffee or from customers. Using these suggestions from our customers and quality and service control team help maintain the excellent level of service that is expected by SPR Coffee.
Health
- To show our commitment to providing healthy products we provide a color coded system which shows the level of caffeine in your coffee. The customer will see a red, yellow or green mark, which indicates the level of caffeine. As we are preparing your coffee we will mark the cup to remind the customers about the level of caffeine with red indicating 200 – 300 mg of caffeine, yellow 100 – 200 mg, and green less than 100 mg. Every person’s body is different and this system serves as a health advisory to our customers who are caffeine conscious.
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More Services
- At SPR Coffee we provide our customers with personal space to make them feel like they are in their second home. We originally had the idea to provide transportable coffee cups which the customer could take any where they wanted. We specially import our coffee cups and sleeves from Chicago, U.S.A and these cups allows our customers to go for a stroll and enjoy their coffee at the same time. Furthermore, SPR Coffee is the best choice because we have contributed by creating a new experience for the younger generation by providing a space to communicate and interact which is a lost art in the high tech world of today. Back to Top
