Generally speaking, exhibition design tasks include brand presentation design, exhibition hall design, venue direction sign design, display case design, exhibit board design, and the design of business supplies. Many companies take advantage of trade shows in various cities to promote their products, and exhibition design often accounts for a large share of marketing expenses. In fact exhibition design is a specialized professional service in its own right. The following aspects should generally be taken into consideration when performing exhibition design: Obtain a correct floor plan of the venue, try to understand the functioning of exhibition areas, formulate a good exhibition hall arrangement, plan on-site decorum, allocate publicity articles for distribution, train sales personnel to use unified language, set out direction signs, and arrange for appropriate clothing. The following is an elevation view and on-site photograph of one of our exhibitions.

Flags symbolize people's beliefs. A glimpse at various countries' national flags reveals their design themes. Flags chiefly are used to present colors and the brand logo. Other uses are not very important. Trying to write text on a flag or use a flag to create product awareness almost always yields very disappointing results. As a result, the flags we design merely express the company's standard colors and brand logo.

A coffee shop should have a cheerful, relaxed atmosphere. It is a place to relieve stress, and the ambience should be relaxed. The uniforms worn by people who work in a coffee shop should reflect these characteristics. The uniforms we design are very simple: Both men and women wear aprons and black caps bearing the brand logo; this is our uniform. It is very appealing and relaxed; it can be worn by both men and women, and by both young and old. Life is always changing, however, and fashions certainly change, too. Our male work personnel therefore sometimes wear red aprons or red T-shirts, which changes the mood in the store a bit.

Vehicles that drive back and forth every day present a good opportunity to promote the company's brand image. We welcome the contemporary trend towards spare design. Since we don't want give drivers visual overload in the midst of busy traffic, we decorate our vehicles with only simple images. Our only goal is to induce people to remember our trademark and web address. But of course you can paint an entire vehicle green if you wish to try for a more powerful visual effect.